Start-ups develop innovative products and stimulate the labor market, competition and society. But the path to self-employment is not easy, because many factors have to be considered for a successful start-up. The simulation Startup Essentials enables participants to go through the typical steps of a business start-up and learn how to manage their own company.
What Is Startup Essentials?
In the business simulation Startup Essentials we are simulating the Startup process – from business idea to launching the company. The example used is that of a surfboard manufacturer. Whereas in our other simulations participants manage an existing company, here we take them through the paces of setting up a business:
- Brainstorming and developing a business model
- Creation of a business plan
- Negotiation with investors about the financing
- Successfully launching the business
During the development of the business model and the preparation of the business plan, the participants receive support through the business planning tool and the search platform “Startup Web“. Part of the exercise is for them to convince the investors about their business idea and thus secure the necessary capital. Only after the start-up phase finishes do the participants assume the role of the company management and can analyze the success of their business model and the previously defined strategy in the market.
- New Dashboard feature: Gives participants a quick and efficient overview of their business.
- New Foundation Tool design: More intuitive, clearer and better designed business plan.
- Business Model Canvas: Target group specific key questions to identify key success drivers.
How Can Startup Essentials Be Used?
Similar to our Management Essentials business simulation, Startup Essentials teaches business fundamentals. Thus, it is ideally suited for introductory events within the framework of Bachelor’s and Master’s degree programs in all fields of study, business seminars and start-up companies as well as any corporate courses that foster innovation and entrepreneurship.
What Is The Learning Content of Startup Essentials?
This business simulation introduces participants to the basics of start-up management and business administration:
Would you like to learn more about Startup Essentials? You can download a flyer of the simulation game as a PDF file here. If you have any further questions, we look forward to your e-mail or phone call!
